May 1, 2012

Boston Pride and EDGE Media Network Announce Free Boston Pride App Available for iPhone

First-In-The-Nation App to Facilitate 2012 Pride Week Parade, Festival, and Other Official Boston Pride Activities

For Immediate Release May 1, 2012

Boston Pride announced today that their official Boston Pride App is now available to download from the iTunes App Store. Through the app, developed in partnership between Boston Pride and EDGE Media Network, iPhone, iPad and iPod Touch users will be able to keep track of festivities during Pride Week as well as all other official Boston Pride events. App users will be able to access information and receive updates on Boston Pride events, upload photos, and connect with other revelers.

"We’re very excited to unveil this first-in-the-nation app for everyone across New England who celebrates Boston Pride Week," said Linda DeMarco, president of Boston Pride. "The Boston Pride Committee has always been very forward-thinking in finding ways to celebrate our community’s achievements. This app is yet another example of the community connecting and coming together during this celebration."

The app was designed and developed by EDGE Media Network, working with Boston Pride. Headquartered in Boston, EDGE is the largest network of local Lesbian, Gay Bisexual and Transgender (LGBT) news and entertainment portals in the world, serving about 1 million dedicated readers from a variety of metropolitan areas around the United States and beyond.

"At EDGE, we believe that the LGBT community is a diverse, dynamic group of individuals," said David Foucher, chief executive officer of EDGE. "Developing this app is another way we achieve the goal of connecting members of the LGBT community together. We’re pleased to be working with Boston Pride on this project and we look forward to seeing people at Boston Pride Week using this app to enhance their celebration experience."

The Boston Pride App is immediately available for iPhone users to download free of cost, from the iTunes App Store while the app will be available for iPad and iTouch users to download shortly after.

Boston Pride Week 2012 will be held June 1-10. This year’s theme is "Celebrating 30 Years of Worldwide Pride Movement" and Boston Pride will celebrate by hosting special events, parties and Boston’s biggest and most popular Parade and Festival. Starting with the annual Flag Raising Ceremony on June 1st at City Hall Plaza, the week also includes Pride Day at Faneuil Hall, Pride Idol, the Royal Pageant, Human Rights Events, block parties and much more.

ABOUT EDGE MEDIA NETWORK:

EDGE is the world’s largest network for local Gay, Lesbian Bisexual and Transgender (GLBT) news and information, serving over 1 million readers each month online and on our mobile platforms. EDGE is dedicated to the delivery of local, national and world content targeted to the gay, lesbian, bisexual and transgender (GLBT) community in a fair, entertaining and interactive format. EDGE can be found on the web at www.edgeonthenet.com, via apps for the iPhone/iPod (www.edgeiphone.com), Android (www.edgeandroid.com) iPad (www.edgeipad.com) as well as social media platforms Twitter @EDGEOnTheNet and on Facebook (@EDGE Media Network).

ABOUT BOSTON PRIDE WEEK:

Boston Pride Week 2012 is less than two months away-June 1-10. This year, the theme is "Celebrating 30 Years of Worldwide Pride Movement" and what better way to celebrate worldwide inclusivity, equality and awareness than with special events, parties, and Boston’s biggest and most popular parade and festival.
Starting with the annual Pride Flag Raising Ceremony on June 1st, the week also includes:

  • Pride Day at Faneuil Hall
  • Pride Idol
  • Royal Pageant
  • Pride Parade and Festival
  • Human Rights Event
  • Block Parties and Much More!
    For more details on specific events during Pride Week 2012, Please visit our website www.bostonpride.org

    ABOUT BOSTON PRIDE:
    Boston Pride produces events and activities to achieve inclusivity, equality, respect, and awareness in Greater Boston and beyond. Fostering diversity, unity, visibility and dignity, we educate, communicate and advocate by building and strengthening community connections.

    Follow Boston Pride on Twitter!

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    For more information:

    John Welton
    Director Public Relations
    415-215-8348
    jwelton@edgemedianetwork.com